Cynthia Plunkett is the company’s Digital Marketing Team Lead, responsible for managing and supporting an agile team of digital marketing experts. Her primary role is to ensure MarTech platforms are optimized and high performing to meet the firm’s evolving digital footprint. She leads our digital marketing initiatives with a holistic approach by executing value-based marketing solutions to J.S. Held’s clients.
Cynthia is an accomplished digital marketing expert with experience in website optimization, SEO, PPC, and marketing automation. She has developed digital marketing solutions for startups and corporations focused on lead generation and brand development.
Her ability to manage a business’s marketing plan is attributed to a combination of her experience directing full-stack marketing teams, collaboration with C-Suite executives, a hands-on approach to her work, and a results-first attitude.